Free Playbook
The AEO Playbook for Europe
Website visitors from AI engines are most likely to turn into customers. 89% of B2B buyers use AI to research vendors. This playbook gives you actionable tips on how your company can start ranking on ChatGPT, Gemini, Perplexity, Claude and more.
Free download. No sign-up required.

Key Takeaways
What you'll learn
Show up in AI answers
Get ChatGPT, Perplexity and Gemini to recommend your company.
Beat the 77% with no AI presence
Get ahead of 77% of B2B companies who still have zero AI visibility.
Make your site your top sales asset
Turn your website into your best sales asset.
We believe making your website high-performing should be easy and effective
That belief shaped the playbook. Each tip is short, practical, and ready to ship this week.
Trusted by B2B marketers

“As a CMO, I'm thrilled about this AI-driven advisor. It's going to be incredibly helpful for me to optimize our website for lead generation.”
Frequently asked questions
Optise is the self-improving B2B website platform that continuously improves your website, while giving you full control to make updates yourself, so it generates more leads and customers.
Optise's Intelligence Engine analyses your website behaviour, SEO and AEO signals, social media signals, and patterns from high-performing B2B websites to decide what to improve. It can automatically show you those changes and make them for you (if you approve) while keeping your team in control.
Webflow and Framer help you design a website but give you no guidance on what to improve. Optise improves your B2B website week by week with data-driven recommendations and automatic improvements, so you get more leads and customers.
Anything and everything related to your website. For example, fix technical issues, improve website copy and CTAs, add subpages and blogs, strengthen internal linking, and improve visibility on Google and in AI answers.
Yes. Optise recommends improvements and can ship them for you, but you decide what gets published. You also have access to a user-friendly CMS to make edits and updates yourself, a content creator for blogs and subpages, and powerful analytics that show you exactly how the website is doing.
Optise looks at your website and gives you a prioritised list of improvements to make next. It helps you ship those improvements every week.
Optise helps by improving your pages and site structure so AI engines can understand your content more easily. It also helps you keep your content updated week by week.