Leave Prismic. No slice ever needs a developer again.
On Prismic, marketers assemble pages from sections developers built, and everything new goes back through code. Switching to Optise ends that split: we rebuild your website from what's live, hosting included, rankings protected, and the site improves itself every week, no slice library to outgrow.
No credit card · Try in minutes
Why teams move on from Prismic
Prismic's model works exactly as designed: developers build reusable slices, marketers assemble pages from them. Then the design shows its edges. The moment a campaign needs a section that doesn't exist, you're in the ticket queue; agencies that ship Prismic tell clients to budget developer hours every month just for structure changes. The frontend and hosting are your build and your bill. And nothing in Prismic knows whether any of those pages actually work: there are no analytics in the product at all.
Fast page assembly was the promise. A permanent development dependency was the price.
What the switch actually involves (for you: approving)
One platform replaces the stack.
Optise rebuilds your website from what's live: content, pages, brand. The Next.js frontend, the separate hosting, and the slice library stop being things your team owns.
Rankings protected.
Full redirects and content parity, handled in the move, with a continuously maintained technical foundation afterwards.
The library never runs out.
Your current site stays live until you approve the new one. Then the self-improving website takes over: it measures results (which Prismic never saw), decides what to improve, and ships it weekly, new sections included, no code, no tickets.
The self-improving websiteWhat replaces the Prismic bill
The repository plan, the frontend hosting, the sales-quoted AI add-on, and the monthly developer hours become one subscription with the improving built in.
Frequently asked questions
The content and the page structures that work carry over; the slice system itself doesn't need to. Optise rebuilds from your live site, and future sections are created by the platform as the website needs them, no developer definition step, ever.
It did its job: it got you here. Going forward there's no frontend for your team to maintain, which is precisely the saving: agencies budget two to four developer hours a month just for Prismic structure upkeep, before any actual improvements.
They gain more of it. The visual editor covers everything they did in the Page Builder, without the hard edge of "that slice doesn't exist yet." And the platform ships improvements they never had to request.
No: redirects, content parity, and a stronger technical base are part of the migration, and afterwards search and AI visibility are maintained weekly instead of depending on your dev queue.
For a B2B website without a dev team on standby, yes: Prismic vs Optise has the honest side-by-side. If your developers want to own a headless build, Prismic remains a fair choice; if you'd rather they build your product, that's what this page is for.
We know what your website needs. And we ship it.
Free to start. No credit card. Try in minutes.